Re: On the face of it
@K - Even the version numbers on your middle two examples are indistinguishable.
The reason that Ubuntu bailed out on Gnome 3 in the early days is that it had a very unstable UI that was not ready for prime time and the Gnome developers were no longer supporting Gnome 2. Quite a few people in those days thought that the Gnome project had committed collective suicide and would soon be an ex-parrot.
From that came Unity. It addressed the major usability problems with Gnome 2 (dock moved to the left and reduced use of vertical window space to work with modern display proportions, bigger dock icons, integrate the dock with workspaces, etc.) while keeping the keyboard short cuts and underlying assumptions as similar to Gnome 2 as possible.
After that the user facing stuff remained more or less the same with changes mostly just polishing what they had. The latter though did include a good deal of major work on the underlying bits and pieces to account for major changes in common PC hardware and driver support. The biggest example of the latter is the work they did for compositing desktops when the third parties Ubuntu had been depending on dropped work on their own support for older hardware.
And all that suited most Ubuntu users quite nicely. The Unity desktop worked and was based on sound ideas so why change it? Ubuntu started out as just a much more polished and more up to date version of Debian Gnome 2 and was very popular as that.
Several other currently popular desktops got their start in a similar way. Now however that the Gnome 3 developers have cut back on the crack smoking and have stopped changing how their desktop works every other release and have quite frankly copied some of the better parts of Unity, the reasons for continuing with Unity have to a large extent gone away and Ubuntu can go back to its roots of being a better (and with commercial support available) version of Debian.
Some of the major criticisms that I have of Gnome 3 at this time are the support for keyboard short cuts are not as good as with Unity (this is the biggest complaint I have), the dock is not as well integrated with workspaces or application indicators, and the non-traditional workspace concepts (such as variable number of workspaces and only linear navigation between them). I made very little use of Unity's HUD, so it's loss doesn't bother me much.
Most of the complaints about "Ubuntu" on forums such as this one seem to come from people who are using third party derivatives with non-Unity desktops (I'll avoid mentioning any in particular to avoid flame wars). These non-Unity desktops are put out by community members rather than Canonical, and simply don't have the resources to put the same degree of polish into them that full time distro maintainers do. I've tried some of them and salute the volunteers who work on them for their effort, but I'm more interested in using my PC than in experimenting with desktops. As a result I will be using Gnome 3 after the upgrade notification comes in.
Existing users of Ubuntu will get the upgrade notification in July when Ubuntu 18.04.1 comes out rather than on release day. This is the same policy as was used with 16.04.