Re: 'bait-and-switch'
@SolidSquid
The simple fact is that there was not 'switch'. I get what you are saying, I really do, but it just doesn't match. A 'bait and switch' is when stores lure you in with the promise of a great special on one item but when you go to buy it, they are - surprise, surprise - all out. But hey, we've got this great other item here that you might like that is not on sale and far more expensive . . .
What has happened here is very annoying and I do not agree with it one bit. I find Braben's wordy evasions and justifications to ring utterly hollow and I their timing is ridiculous as this was known long, long ago. Right through the process, they made decisions to give priority to the online mode which had the effect of making the offline mode less likely to eventuate.
They moved functionality onto their online servers and then apparently only many months later twigged that this would make it difficult to implement those same functions offline - you know, disconnected from the servers. The content and functions didn't just end up there one day after a night of heavy drinking and hazy memories - they were systematically PUT there and to imply that they didn't know the consequences of that is disingenuous.
Despite gushing with pride at all the features they were developing and how good it was and great it would be, they deliberately kept quiet about the fact that they were actively making decisions that KNEW were rendering the promised offline mode unlikely. Many people asked and confirmed that there was an offline mode and not once did Braben pipe up and say: "look, the way we're going, and the way we're building the mechanics, it's looking like we won't be able to deliver an offline mode - now or in the future". He could have said that but he didn't.
Instead, he and his team pretended everything was still going well. Why? Well, I suspect that he didn't want to deal with the backlash until it was too late to do anything about it. As you have noted, the decision to include and offline mode was made quite early in the piece and so should have informed their decisions about how they developed the game. They made heir choices knowing full well that there were other options but didn't want to let their backers and fans know so they could voice their opinions.
Sure, Braben and Frontier don't actually NEED to involve their community but part of the point of a Kickstarter project is to do this. Nothing is set in stone but you are asking people to back your vision so it's not unreasonable to to keep them in the loop.
We get trailers and screenshots and progress reports about how X new ships have been added and how features are evolving. So why not an update to say that a much-requested, promised and much-celebrated feature is now resigned to the bin?
They even let people fork out MORE money for alpha/beta access, knowing that some of them wanted an offline game*.
What has happened is false advertising and 'bait and switch' is also false advertising, but it is a specific subset with specific rules. All bait-and-switch is deceptive advertising but not all deceptive advertising qualifies as a bait-and-switch.
So, while I definitely am on board with all the annoyance and upset and anger, I just don't believe this fits the description you are using. And nor does it have to - what has been done is bad enough as is.
* - It's fully reasonable to try an online-only beta when you want an offline game because you know that the beta world will be tweaked and reset and changed about while you are using it. You're still entitled to want to play it offline (as promised) where no one will mess with it.