Re: "We need to promote women disproportionately, pay them equally or better..."
I spent a year at a US (ok, Texas) university and I have to say, "juvenile" is how I would describe it.
I also found it weird how social groups tended to be single-sex, almost as if everyone was fourteen years old. Having said that, I've found Australia to be similar - is it a big country thing or an isolated country thing?
IT is split into tech and management. The tech side requires extreme focus on details, long hours and pedantry. It basically self-selects for those veering to one end of "the spectrum" and these characteristics are somewhat damaging to relationship-building. The only people who can stick it out are those not interested in relationships. Only those people not interested in relationships can stick being around those people not interested in relationships.
I couldn't ethically recommend the industry to men, never mind women. In my experience, its women who hold the social fabric together, though I accept that may be from my viewpoint at the end of the spectrum!
However, I do have to come back on the article author. Smartphones are not about relationships. Bring up a copy of "Scramble with Friends" and then take a look at a on-armed bandit machine. See any similarities? It's about advertising and using gambling techniques to keep people using their phones so they can shove more adverts at them. My wife spends far more time playing scramble with the retired lady across the street from us, than actually talking to her. How many times have you seen families at restaurants all with their phones out, or at least with the kids on devices rather than the family talking all together? Is that a really good pitch for "the soft feminine side" of IT or is it "the soft feminine side" as viewed by a sociopath with an advertising plan?
IT is really, really rubbish at relationships. At its very best, it works as a telephone for videophone - that's when the computer gets out of the way. As soon as a third party starts injecting content, things go downhill, but that's not all. My family think I'm a broken record and maybe I'm old-fashioned but I think you should interact with those people who made the effort to be in the same physical space as you, rather than typing "LOL" to someone who is probably also ignoring those who are around them. I hate smartphones for that. They should go into a bucket as soon as you step through the door at home.
Am I the only one who's family is often so wrapped up in "social" media, that they ignore each other?