Reply to post: Re: So what?

YouTube supremo says vid-streaming-slash-piracy giant can't afford EU's copyright overhaul

jmch Silver badge

Re: So what?

"YouTube actually have a very poor control of their platform"

Absolutely this. Not because they can't, but because they have no incentive to do so. With multibillion $$ revenues they can afford to hire an army of human analysts who can double-check on videos flagged up be their algorithms. They could easily slap down vexatious claims that against 'fair-use' scenarios. They can quickly identify and ban content illegal that is constantly re-uploaded. Yes, it's a whack-a-mole but if that's the way the platform works, that's what YouTube needs to do to keep it clean.

But they don't, because right now more views = more income and they are screwing both advertisers who have no idea how many real people are viewing their ads, AND the copyright holders who get a blackmailed to accept a pittance for their material (otherwise we won't take down anything breaching your copyright) AND original content creators who can't even monetise any hits on their videos unless they have huge volumes (and even then Google passes on a pittance compared to what it collects from ads). Policing their platform properly would not only cost them money, it would reduce their income so of course they won't do it.... UNLESS they are forced to by making them truly liable for content. So good on the EU for clamping down on them.

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