Re: And in the UK?
@druck; "I then passed it on to Trading Standards, who were not interested whatsoever."
Might be interesting to see if the BBC's "Watchdog" show is interested in it. While I'm not claiming they're entirely flawless themselves, the threat of bad publicity for Amazon *and* Trading Standards might give some interesting results as well as making a good story for them.
Or it might not, but it'd be worth a try.