back to article Microsoft sparks new war with Google with, er, $999+ lappies for kids

It's a warm day in New York City and Microsoft is holding a large press event that is expected to be the debut for its plans to take over some of Chromebooks' market share. The Redmond event is focused on education, an area where Google has been eating Microsoft for breakfast, particularly with ChromeOS-powered computers. Over …

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  1. msknight

    Minecraft subscription?

    "Windows 10 S comes with a year’s free Minecraft subscription," - It used to be pay once, yours for life. When did they do this?

    1. a well wisher

      Re: Minecraft subscription?

      Not long after MS got hold of it I'm guessing

    2. free toasties

      Re: Minecraft subscription?

      The subscription is for a Minecraft server, so you can play with your friends rather than being forced to play on someone else's server.

    3. Anonymous Coward
      Anonymous Coward

      Re: Minecraft subscription?

      "The Redmond event is focused on education, an area where Google has been eating Microsoft for breakfast"

      Only in The Colonies. Microsoft are wiping the floor with Slurp elsewhere....

      1. hplasm
        Gimp

        Re: Minecraft subscription?

        "Only in The Colonies. Microsoft are known as Slurp elsewhere....

        FTFY

    4. Random Handle

      Re: Minecraft subscription?

      >It used to be pay once, yours for life. When did they do this?

      Pretty soon after they paid $2.5 Billion for it - Notch is welcome to the money, but that was an insane price and MS clearly had no idea what they were buying - dreadful spinoffs which entirely miss the point (like Story Mode) only underline it.

      It's Realms that needs the subscription (the idea predates MS - pricing is all them though). For my kids at least, third party servers are pretty much where it's at and are much cheaper - many are free.

  2. Adair Silver badge

    Just remember...

    It's all about money.

    Imagine a hand dipping into 'your wallet'(TM) forever.

  3. Pat 11

    Just give it native printer support and it will clean up

    I am so sick of Google Cloud Print Sometimes.

    1. hplasm
      Holmes

      Re: Just give it native printer support and it will clean up

      If only you could print from a Chromebook directly... oh wait- you can.

  4. Anonymous Coward
    Anonymous Coward

    Microsoft still wanting to be Google

    They bought aQuantive to get ad-tech and become the next Google. $6.2bn written off, nothing to show for it.

    They bought Nokia, to get phone-tech and become the next Google. Eventually $11bn written off nothing to show for it.

    They built OneDrive to get a cloud storage offer and become the next Google, and after who knows how much money, Google Drive still works better on Windows than Skydrive.

    They built Bing to get search tech and become the next Google. I suspect it now washes its face, but taking a decade to break even on all cash flows, and having a circa 3% global market share...hardly worth it.

    Now we see them attempt to make a Chromebook-a-like out of Windows to become the next Google. What's the expectations?

    1. AMBxx Silver badge

      Skydrive?

      Is it 2014 again? Now it's OneDrive.

      1. Anonymous Coward
        Anonymous Coward

        Re: Skydrive?

        "Is it 2014 again? Now it's OneDrive."

        It is commonly referred to as "What is Microsoft's Google Drive thing called?... No, not C drive. It's like Google Drive, but, you know, doesn't work as well. (copyright, Microsoft)."

      2. Gerhard Mack

        Re: Skydrive?

        "Is it 2014 again? Now it's OneDrive."

        Still stuck in my head after their paid product placements on NCIS LA,

        "I put the file on Skydrive"

        Next episode "I put the file on Skydrive"

        Third episode in a row "I put the file on MICROSOFT Skydrive"

        After that, I gave up watching NCIS LA.

        To this day, I've never used Skydrive/Onedrive/whatever they rebrand it as next to get the numbers up when people still can't be bothered to use it.

    2. Anonymous Coward
      Anonymous Coward

      Re: Microsoft still wanting to be Google

      "They bought Nokia"

      No they didn't. I still have Nokia shares...

      1. a_a

        Re: Microsoft still wanting to be Google

        No they didn't. I still have Nokia shares...

        how much are they worth now?

        1. Anonymous Coward
          Anonymous Coward

          Re: Microsoft still wanting to be Google

          "No they didn't. I still have Nokia shares...

          how much are they worth now?"

          Probably on an upswing, shortly after they started making Android phones.

          1. FlossyThePig

            Re: Microsoft still wanting to be Google

            Probably on an upswing, shortly after they started making Android phones.

            Aren't the new Nokia phones made by HMD? They have licensed the the brand for the next 10 years.

          2. Kernel

            Re: Microsoft still wanting to be Google

            "Probably on an upswing, shortly after they started making Android phones.'

            Maybe you should go and look at their website one day - you'll find that they make an awful lot more than licensing their name on someone else's phones.

          3. Anonymous Coward
            Anonymous Coward

            Re: Microsoft still wanting to be Google

            >how much are they worth now?

            Over 5 which is a 300% profit if you bought sensibly.

    3. Orv Silver badge

      Ah, Skydrive

      When I learned that Skydrive and Skydrive Pro were completely different products based on completely different technology, and Skydrive Pro had more limitations, I had a hard time not laughing out loud.

      1. Anonymous Coward
        Anonymous Coward

        Re: Ah, Skydrive

        When I learned that Skydrive and Skydrive Pro were completely different products based on completely different technology, and Skydrive Pro had more limitations, I had a hard time not laughing out loud.

        What, you mean like Skype and Skype for Business are two completely different things? Or like Windows Phone and Windows and Windows RT are totally different things? Or like Active Directory and Azure Active Directory are totally different things?

        Microsoft's strategy:

        - "hey, consumer seems to like product X!"

        - "great, let's call this completely different product X as well, so we can capitalise on the good will!"

        - "what happens when a user buys the new X thinking it's the old X, but finds it can't do what the old X can do?"

        - "doesn't matter - by then we've got their cash and there's nothing they can do about it"

        1. Warm Braw

          Re: Ah, Skydrive

          let's call this completely different product X as well

          Windows RT?

        2. Orv Silver badge
          FAIL

          Re: Ah, Skydrive

          "great, let's call this completely different product X as well, so we can capitalise on the good will!"

          Where "product X" is often "something we bought from another company, and haven't had time to ruin yet."

        3. Tim Seventh

          Re: Ah, Skydrive

          TL;DR Microsoft's Strategy:

          Hey, consumers! Would you like to buy product X or completely different product X?

    4. kain preacher

      Re: Microsoft still wanting to be Google

      Hey they tricked yahoo into using bing.

  5. Detective Emil

    Wake me up …

    … when they get to the part about "telemetry".

    1. big_D Silver badge
      Coat

      Re: Wake me up …

      10:12 - the were doing telemetry gathering using cardboard and copper wire, bunging the data into an Excel sheet.

    2. Diogenes

      Re: Wake me up …

      Telemetry is switched off for the education skus

      1. WolfFan Silver badge

        Re: Wake me up …

        Telemetry is switched off for the education skus

        No, it's not. <looks at Win 10 for Education, http://onthehub.com/download/free-software/windows-10-education-for-students/ obtained directly from Microsoft Dreamspark, now Imagine, for free. Notes attempts by it to escape the network-less VM it's confined in. Laughs manically.>

        1. Diogenes

          Re: Wake me up …

          That is bog standard Win10, with a time & purpose limited limited licence.

          It is NOT the same as Win10 for Ed which is licenced to Education Departments, Schools and School Districts

  6. Anonymous Coward
    Anonymous Coward

    Let's not feed this crap to our children. I can understand why companies like Google and Microsoft want to catch them early, but why don't we start them off with something sensible instead like a proper OS free from all the spying and pre-installed junk.

    1. Anonymous Coward
      Anonymous Coward

      Sure, when you come back with one that needs very little maintenance, support and training with plenty of mainstream applications, then feel free.

      Teachers are NOT techies.

      The reason Chromebooks are doing well are the fact it's simple to use, requires little training and in the event of a "issue" with the laptop, you quickly re-image it.

      1. Mage Silver badge
        Devil

        reason Chromebooks are doing well

        Is Google propaganda, google apps, etc.

        MS can't compete any more than Bing does with Google Search.

        But MS Cloud Books OR Google's infrastructure via Chrome books are both evil.

        You can "re-image" Linux Mint easily.

        1. Anonymous Coward
          Anonymous Coward

          Re: reason Chromebooks are doing well

          "Is Google propaganda, google apps, etc."

          Slurpbooks are not doing so well outside the US schools market...

          1. Anonymous Coward
            Anonymous Coward

            Re: reason Chromebooks are doing well

            "Slurpbooks are not doing so well outside the US schools market..."

            People are still saying the Microsoft propaganda line of "slurp"? That was created by Ballmer's ad agencies... as everyone really likes Google and no one, aside from the many Windows' admins, like MSFT.

            Regardless, Microsoft grabs as much if not more data as Google in Windows 10... and, make no mistake, Microsoft would have done it all along if they could have built the software. And Microsoft still charges you for the privilege. A total double dip. Google puts ads on their products... and then gives away everything at no cost to the end user. That's the deal. Now Microsoft wants to grab ad placement data, and still wants to charge billions to buy the software.

            1. jgarbo

              Re: reason Chromebooks are doing well

              "Now Microsoft wants to grab ad placement data, and still wants to charge billions to buy the software."

              Well, as Bill tells 'Lindy over dinner, "Honey, there's one born every minute." And so far, he's been right.

        2. Jaymax

          Re: reason Chromebooks are doing well

          I run Mint full time on my desktop, I love it. I also luuuurve my Chromebook. Different tools/OSes for different things.

      2. jgarbo
        Childcatcher

        Teachers are NOT techies.

        But teachers must know their teaching materials, ie lappies the kids are using, well enough to solve minor problems in class.

    2. Voland's right hand Silver badge

      Flexibility is a downside for non-CS educational environment

      Flexibility is not a desirable feature in an educational environment with the exception of CS (even that only from a particular point onwards).

      You want it to do exactly what it says on the tin and you do not want any work on it to be lost if the student sits on it, it is hit by a ball because the bag where it is was being used as a football goalpoast or is plain forgotten somewhere. From the teachers' perspective a stripped down cloud-backed device has considerable educational appeal. They will prefer it to a "proper OS" every time and it is difficult to blame them for that.

    3. Andrew Orlowski (Written by Reg staff)

      https://pi-top.com

      Like this?

      1. Doctor Syntax Silver badge

        "https://pi-top.com"

        Exactly why grandson apprentice got one for his last birthday.

        For use in schools, however, I think it the construction needs a bit lot of hardening and not DIY assembly.

      2. Captain DaFt

        "https://pi-top.com"

        Augh! Are they trying to fail? That Horrid shade of green is off-putting as Hell! Makes those gadgets look toxic!

        1. Doctor Syntax Silver badge

          "That Horrid shade of green is off-putting as Hell!"

          They're selling something kids will want, not you. When I bought one as a present I'd have preferred the grey but couldn't get it. It turned out that the acid green was just what the recipient wanted. I think we have to accept that they know their market.

          1. danR2

            Horrid Shade of Green

            Probably focus-groups found 'smell-my-finger' would have doubled sales, but MS marketing... balked.

          2. jgarbo

            Exactly. Kids tend to like bright, primary colors, whereas old fogies go for dull pastels. A youngster choosing gray is a warning sign...

        2. jgarbo

          Oh, so true, Captain. I won't buy anything green, even lettuce.

        3. Tim Seventh

          "shade of green is off-putting"

          To adults, yes. To kids, no. You've probably seen kid toys, and plenty use distinctive colors. This is an approach to distract and attract kids as they are still curious about the environment.

          It is also a psychological effect that kids are more likely to stare at a distinctive color when it is very different from the surrounding.

      3. ColonelDare

        Or just a bog standard Pi...

        I just VNC into my Pi3B (running 24/7) from my Chromebook when I want to use LibreOffice, Thunderbird, GIMP etc. It works so well that, more-often-than-not, I don't bother to power up my desktop machine. The Pi also prints/scans via my Wifi printer ('tho a bit slowly).

        When mobile the Pi runs off the Chromebook USB power output quite nicely - a sort of PiDongle if you like.

        1. Chemist

          Re: Or just a bog standard Pi...

          "It works so well that, more-often-than-not, I don't bother to power up my desktop machine."

          For those who doubt this I've just run remotely a test spreadsheet I use (via X) on a Pi3 in my garage. via a weakish wifi signal. The recalculation of 400000 sines took 6 seconds. Now on this i7 laptop it takes ~1 sec but it shows that running some software even on a Pi remotely can be quite usable.

          Using it with a direct ethernet connection with the laptop powering the pi is much better of course esp. for interactive use with graphics as might be expected

  7. ratfox

    Trying to be Apple?

    One of the main reasons Google is grabbing up students away from Apple is that their offer is way cheaper. You can argue that software quality/convenience also plays a role, and Microsoft might be able to compete with Google on that; but if the price is $999 per laptop, they might just as well pack up and go home.

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