Twitter twaddle
EMS, freedom from vendor lock in, ha, pull the other one.
EMC is going on a Twitter tease trek with a series of tweets about Backup Independence Day on 10 July. Stephen Manley, the chief technology officer of EMC's Backup and Recovery Systems division has spaffed tweets left, right and centre: Backup Independence Day is coming - freedom from vendor lock-in, dedicated infrastructure …
EMC has been playing that game since... well a long time (when did their WideSky initiative kick off?). The problem always has been (and will continue to be) other vendors don't want to play. It's the same problem SNIA's SMI-S standard has languished forever, vendors don't like others in their sandbox, either only supporting the bare minimum in SMI-S (none of the actual things that make vendor <X> storage cool), if they support it at all.
I'd say that EMC has gone from completely closed down (had to pay EMC to make all your changes) to pretty open (their new mgmt tools everything is done via SMI-S)... but I doubt they'll get other vendors as much on the on the SMI-S bandwagon and will have to play the reverse engineering game or not support vendor <X>, cause at the end of the day vendors make shedloads of money off of their lack of management interoperability.
...as an NDMP target when Data Domain can do the same thing, only better for backup purposes? And why wouldn't I want dedicated backup infrastructure? I sure as hell ain't storing my backups on production storage, that always ends in heartbreak.
EMC has some convincing to do here. We'll see come Wednesday.