back to article Apple worth more than Microsoft and Intel combined

Let historians note that on Friday, June 3, 2011, Apple surpassed the market capitalization of Microsoft and Intel combined. This milestone comes to us courtesy of MacDailyNews, which notes that as of the close of Friday's markets, Microsoft's market cap was $201.59bn and Intel's was $115.21bn, putting the combined value of …

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  1. Anonymous Coward
    Anonymous Coward

    Popcorn please...

    ...this one is gonna be fun.

    Ps - where have the hater/boi icons gone?

  2. Flocke Kroes Silver badge

    Linux/Mac OS Market share

    Linux is very rarely pre-installed in desktops and laptops, so its market share is almost 0.

    Linux is very common on routers, satnavs, and data centres and super computers.

    Pick your definition of market share to move your choice of OS into the lead.

    1. Giles Jones Gold badge

      Nobody cares about embedded

      Nobody cares what OS you stick in an embedded device, just so long as it works well for the money and it isn't too hard to change the settings.

      1. Anonymous Coward
        Anonymous Coward

        Not just embedded

        The same can be said of 90%+ of all computer users. Cloud/Mac/Linux/Windows? They don't give a toss so long as they get their work done in time to not be fired. If you can change the settings so that it works better for you, so much the better.

    2. Anonymous Coward
      FAIL

      Embarassing Cliche

      Linux proponents use this argument a lot (not suggesting you're necessarily one of them) but when people are talking about OS demographics, they mean home user's PCs, and maybe workplace PC's at a stretch, not routers ffs.

      1. ArmanX
        Boffin

        My, my, testy are we?

        "Pick your definition of market share to move your choice of OS into the lead."

        If I pick "embedded devices", then Linux leads. If I pick "desktops," then Windows leads. if I pick "music players," then Apple leads. This article isn't talking about demographics at all, but number of dollars made.

        But as to your point - Windows fanboys tend to scoff at embedded devices as "not really computers," which is probably why Windows has only a tiny sliver of that market. And Apple fanboys don't like to talk about it, because they're not really sure what OS anything has unless it's stamped with a big picture of an apple...

        1. Jim 59

          Linux

          OSes in my home:

          2 x Windows - laptop and Satnav

          0 x Apple

          6 x Linux - HomeHub, NAS, 2 laptops, server, Android phone

          The prog rockers have it.

    3. Velv
      FAIL

      D'oh! - Missed the Point

      Go away back to your basement and don't darken our door again. This is about MARKET CAPITALISATION, not market share.

      It's about what some jumped up stockbrokers thinks each is worth as a WHOLE - most stockbrokers know their iPhone runs Linux and Microsoft because it connects to their email and all smartphones run Linux, even the Apple ones, don't they?

      Apple has BRAND VALUE far in excess of Intel and Microsoft, boosting the stock price. Linux has even less brand value than Microsoft.

      As an aside, if you want to properly compare, Red Hat has a Market Capitalisation of 8.13bn. Do your own research to find ALL the Linux distributors listed on an approved exchange to get the total Cap for Linux.

  3. A Non e-mouse Silver badge

    Hindsight

    To be fair to all those pundits who predicted Apple's death, the predictions were based on the assumption that Apple were competing with MS on the desktop.

    Although I believe Apple have increased revenue (& market share ?) on the desktop, they're main money/growth areas have come from products that didn't exist at the time: iPod, iPhone & iPad.

    Apple's growth has come from finding and exploiting new markets.

    How many new markets has MS discovered and exploited in the same time ?

    1. Roger Greenwood
      Meh

      Answer:-

      MS Discovered :- none

      MS Exploited :- none, they just continue to gouge the same ones they discovered 30 years ago.

      1. Anonymous Coward
        Anonymous Coward

        title

        The following will be a mixture of discovery and exploitation, heavily weighted towards exploitation particularly through borg-ing smaller companies who discovered the tech.

        *cough* Xbox, kinect, surface, the first (admittedly poorly performing) tablets, AJAX, LDAP, charging for DLC *cough*

        TL;DR MS still exploits many new tech trends, just as most tech companies do. I just wish surface would hit mainstream instead of being a super expensive corporate toy.

    2. Rolf Howarth
      Coat

      Re: Hindsight

      Where pundits got it wrong was assuming Apple were competing with Microsoft, or competing for platform market share. That's only really in the mind of fanbois on either side. Apple and Microsoft are in different (but related) markets. Apple is primarily a hardware company, Microsoft is primarily a software company.

      Apple's focus is on making good quality hardware, providing a good user experience and making a good profit. Giving Mac OS X or iOS a large share of the OS market may be a step on the way to achieving those goals but isn't a goal in its own right.

      That's why Apple are relaxed about you installing Linux or Windows on your Mac (you've bought their hardware) but are dead set against you installing Mac OS on other hardware (they don't care about software market share, they do care very much about being able to differentiate their hardware offerings from the competition). Also, what's the point of having 90% of the market but making 5% at most of the profit? "We're making a loss on each unit, but at least we're making it up in volume". I think not. Much better to have 5% of the market and 90% of the profit, surely?

      Apple's competitors 10 years ago weren't Microsoft or Intel but were PC manufacturers like Dell and HP and Lenovo and Sony. 5 years ago it wasn't Microsoft but mobile phone and MP3 player and portable games console vendors. Now Apple's focus has shifted again and they're into digital goods and advertising and their main competitors are Google and Amazon, but again, Microsoft is a relatively minor competitor.

      1. Ilgaz

        not a word game, Apple is a software company and always been

        Apple's hardware are devices they think that will best run their software. Device is just a platform to run their software. Even Sony can't understand why people chose ipod instead of their excellent audio quality devices/phones. Ipod=hardware that runs Apple ipod software. Even the dumbest ones were chosen because of software while others were playing "video on 0.5 inch screen" tricks.

    3. Shawn80

      Apple has a 90%+ share on PCs over 1000 dollars.

      Apple has a 90%+ share on PCs over 1000 dollars.

      All PCs between 7-16% if you don't or count Ipad as a PC.

      So, you are both right and wrong :)

    4. Ilgaz

      iPod, iPhone & iPad runs OS X on ARM

      Funny is people forget what exactly SJobs bring to Apple in addition to cool product announcements.

      It was NeXT OS and the vision/style coming with it, multiplatform and scalability.

      And yet, Google, ultra modern company almost made mistake of making Chrome x86 only with stupid old school asm trickery and Mozilla almost followed it. They should both thank to Android plans.

  4. Mark 110

    Bubble

    Theres a bubble in some IT stocks at the moment. I'm not sure Apples share price is an accurate reflection of it turnover/profit compared to Intel/Microsoft who have a very solid business in comparison. Alot of that price is in the image not the reality.

    Apples recent success has been through being first to market with a decent smartphone OS and the tablet form factor which is probably still a bit expensive to be a truly mass market device. So its not comparing like with like - compare Apples desktop OS revenues, or its Office productivity sales with Microsofts, or its chip manufacturing business with Intels and theres not much to gloat about?

    But yeah - they are much better at designing and marketing consumer devices than pretty much anyone else at the moment but thats never been Microsoft or Intels core competency.

    And are you sure Linux isn't number 2 in the market if you count Android and all the other devices with some variant?

    1. Steve Todd
      Stop

      You need to learn a little about finance

      The financial markets have a measure called the price/earnings ratio (see http://en.wikipedia.org/wiki/Price-Earnings_Ratio). You get a bubble when a company is over valued (a PE ratio of 25 or more). Apple's PE is somewhere around the 14 mark, smack in the middle of the fair value range and the historical average for all companies since 1900. Intel and Microsoft are both in the 9.something range, which marks them as either slightly undervalued or that the market doesn't rate their long term potential.

      1. SuccessCase

        @steve, thank you

        For that well put informed opinion. Sense at last. Re: MS share price. MS's PE at the 9 something mark. I agree with your analysis. They are either undervalued, or the market simply cannot see the strategic upside. But these things can change quickly. MS are currently in a lull with being behind the curve re: tablet devices and in between OS releases. How much is this currently the Balmer effect.

        I wonder where the index would be tomorrow if it was announced Bill Gates would be coming back to take charge. Not that I'm a Bill Gates fan, but there can be no doubt he had a real edge and drove the company places. At least he was prepared to make "bet the farm" decisions.

    2. Anonymous Coward
      Facepalm

      the Apple Bubble ?

      > Theres a bubble in some IT stocks at the moment. I'm not sure Apples share price is an accurate reflection of it turnover/profit compared to Intel/Microsoft who have a very solid business in comparison. Alot of that price is in the image not the reality, Mark 110

      "Microsoft generated a net profit of $5.23 billion whereas Apple’s net profit was valued at about $5.99 billion" ..

      http://tech-buzz.net/2011/04/29/apple-beats-microsoft-in-terms-of-net-profits-for-the-first-time-ever/

    3. Anonymous Coward
      Anonymous Coward

      Number 2 in the market?

      I'm sure Linux is number 1 in lots of it's markets. The trouble is there isn't really a cohesive consumer market for Linux beyond embedded and Android. And Android just gets more and more closed each day. :-(

    4. januaryfirst
      Holmes

      Forward P/E

      Besides P/E ratio, a more accurate assessment of current stock price is forward-P/E which, as implied, measures price vs estimated future earnings (usually 1-year down the road). Using this, AAPL has a FP/E of 12 versus just under and just over 9 for MSFT and INTC respectively. By comparison, GOOG's is 13 and BIDU's is almost 34. Of course, this is only one of numerous metrics but you can safely say no one formula can fairly value a stock's price. If there was, it would be quite a predicable and monotonous stock market.

  5. Anonymous Coward
    Megaphone

    Good job Apple but

    I just don't get how using a Mac makes people feels like they are Apple's'shareholders.

    Sure, they do profit. With LESS volume than some competitors, wich means higher margins.

    So basically, they sold overpriced sexy products and people are happy about Apple results?

    Seems to me the whole thing is about Apple's products cleverly designed to makes you *feel* different.

    And fanbois are happy with that.

    1. Henry Blackman
      Thumb Up

      You hit the nail on the head.

      You hit the nail on the head. Apple's products are cleverly designed. They feel different because someone has put the effort to actual care about how people use these things.

      They may be controlling, they may be borderline communist in their ideals, but they certainly design the frustration out of the software and hardware, and design in beauty. No one can deny their products are beautiful, and are, solely responsible for the current designs of Windows, Android, KDE, etc, etc, etc.

      1. Daniel 4

        Wrong emotionally loaded term?

        "They may be controlling, they may be borderline communist in their ideals..."

        If you are going to use loaded words, please use them correctly. Unless you've seen a completely different Apple than I have in the last several years, you probably meant to say borderline "fascist," not "communist."

        -d

        1. The First Dave
          Pirate

          @DAniel

          so, apart from the name, what is the big difference between an extreme fascist and an extreme communist?

      2. Anonymous Coward
        FAIL

        Communist? WTF

        I think you mean 'totalitarian'; i.e. the ideological opposite of communist.

        I had difficulty choosing the 'spawn of satan' (the view of communism from someone who doesn't know what communism is) and the 'face/palm' icon.

        So many choices, so just going with the good old ...

        1. Jim 59

          @AC

          Both Communist and Facist states are "Totalitarian", as is any absolute dictatorship.

          http://en.wikipedia.org/wiki/Totalitarianism

    2. Rolf Howarth
      Coat

      Overpriced sexy products?

      AC asks why people are happy paying for overpriced sexy products? Well, duh, isn't that obvious? Forget your blinkered look at commodity lowest price technology products and look around you in real life. Why does anyone pick a Rolex rather than a Casio watch, an Armani suit rather than one from C&A, a Mercedes rather than a Chevrolet, Prada sunglasses rather than Boots own brand, a Sony TV rather than an Alba, a house in the posh end of town rather than the run down end?

      They're all sexy overpriced products and collectively we all LOVE to spend our money on them, or aspire to them if we can't afford them now. Why should consumer electronics products be any different?

      1. Gary F

        More money than sense

        Even people living off benefits buy Apple gear. Along with bling, 60" plasma TVs, fags, and enough booze so they don't recall the scrap they had in the street last night when they were thrown out of the pub.

        Meanwhile, hard working people who can't afford to buy Apple gear within their means are very happy with Wintel and Android products. Not that they necessarily want Apple stuff anyway. It's not exactly value-for-money when compared to Wintel/Android products.

        But you have to give Apple credit for being the ones who popularised smartphones and tablets with innovative designs. (They did not invent either)

        Microsoft and Intel must be very embarassed by this latest news. C- boys. Must try harder.

      2. Anonymous Coward
        IT Angle

        Re: Overpriced sexy products?

        "They're all sexy overpriced products and collectively we all LOVE to spend our money on them, or aspire to them if we can't afford them now."

        Speak for yourself in that tired tradition of "Keep consuming, Britards! And why not indulge yourself like Posh and Becks? Spend more money on stuff... we're all sinking!"

        You did manage to touch on something that's been widely reported already: Apple's financial characteristics are more like luxury vendors like LVMH than technology vendors like Intel.

      3. Tchou
        Stop

        Nice try but

        You are using over generalization.

        Not everyone think like that, hope like that, dream like that.

        Those who favors Apple because it has some kind of social recognition associated with it just don't know WHAT they are actually buying.

        They buy an image, hyped and overpriced.

        They don't buy the technical product.

        That's why i stick with what i've said:

        They are not Apple shareholders, they both a social recognition (not a computer), and feel different because of that.

        This purely emotional behavior shows in their commitment with Apple financial results.

    3. Atonnis

      It's true...

      People are happy to pay for overprices 'sexy' products...

      I mean, take a look at any 'celeb' nowadays...

    4. Shawn80

      Intel has higher margins than Apple.

      If you check gross profit on products: Intel has higher gross profit than Apple. Many other tech companies have higher gross profit than Apple.

      Apple has an average gross profit on 22% on their products. Apple have over 50 billion in cash in the bank. These does also generate profits. Together with their cash profits is about 32% per sold item.

      Different segments in a company have different margins. A guess is that Microsoft Office unit has a gross profit of 90% and have a loss on other segments.

    5. Anonymous Coward
      Anonymous Coward

      Yep...

      ...but perception is reality.

      Barking over and over than underpowered low spec, low margin bottom feeding machines are somehow better *just* because they're cheaper is nonsense. In the end people will pay for perceived value, if the level of value is there they won't pay and as far as I'm aware most Mac owner repeat purchase?.

      I'd wager that Apple competed at the bottom end box shifting end of the market, OS X would run as poorly as W7 does on such hardware. The choose not to and so deliver a better user experience.

      In the end as a consumer (be it cars, white goods or anything else), you get what you pay for and not everyone wants the same value propostion...

      1. DF118

        The challenge for Apple therefore...

        ...is to stay sexy. Some would say that is an impossible task which means they are no longer such a good investment.

      2. Ilgaz

        Apple hardware isn't state of the art

        Apple always uses off the shelf and cheap chips as long as they serve their purpose of running Apple experience.

        I really know Apple hardware and I have even seen realtek, motorola software modem chips, el cheapo Taiwan sound chips.

        If you can admin a Mac Mini latest gen and run bootcamp, install windows 7 and all the drivers you will see what I mean. Poor machine becomes a joke.

        Windows and especially chip/software 3rd party vendors who really seem to lose their minds are the problem and it even includes big names like Sun/Oracle. Even they add a needless startup item java update checker while Windows has its own "cron" used by Apple and it keeps running 24/7.

    6. Ilgaz

      let me tell what apple does to trick (!) people

      They basically sell an experience and a philosophy that computers should not be different from any ordinary home device.

      In addition to that, they have "easier to use" UNIX desktop, even certified and NeXT running on it.

      I thought Linux guys understood their mistake on desktop and... Gnome removed close/minimize buttons to save desktop space on a damned minimum 1024x768 desktop! Without asking anyone that is.

      I won't buy anything Apple soon but I still use my powerpc macs so sorry not joining your Apple hate. Of course I hate mac fan(atic)s more... That is the reason I may move to windows 7+openbsd virtual on a commercially supported virtual machine.

      If you think millions of people including very clever and creative types buy high margin Apple just for image, you remove freaking close/minimize buttons and keep blaming dumb people.

      MS does stupid mistakes at core level. I bet Ballmer will personally fire you if you came up with "lets remove close button" idea. For example, instead of making NTFS less fragmenting, cleverly acting on Windows, they added low IO priority and zero detail defragmenter. That is just one of their mistakes. Apple guy knew what he was talking about. HFS+ does fragment too but doesn't do it nearly on purpose. It is just logic. No spec change needed. Just know where heads are and try to predict user behaviour. No magic and your "dumb" user will notice it doesn't slow down after millions of file operations, years of usage.

  6. Anonymous Coward
    Anonymous Coward

    I may have missed something...

    Ummm didn't much of this come about after apple moved over to intel chips?

    Isn't it time everyone just gave up on this and spent their time on something more productive that "company x" is better than "company y".

    Both companies do different things, and with the things they overlap on ms does some better and apple does others better.. Can't we just accept that and move on?

    1. Sorry that handle is already taken. Silver badge

      Yeah...

      There's no Intel chip driving those iPod thingies.

  7. Joey
    Thumb Up

    Macs are not expensive

    Since 1984, I have run my business on Macs. I've had about 40 over the years. In all that time, I have had one power supply failure and one Powerbook screen go stripy and had to be replaced. No old Macs were scrapped, every one was sold-on and got a good 'used' price. I have never needed 'support staff' to maintain them. I have never had a virus or other malware.

    They might cost more at the outset but that does not mean 'expensive'!

    1. Anonymous Coward
      Anonymous Coward

      Expensive

      1. Requiring a large expenditure; costly.

      2. Marked by high prices

      Nowhere does it doesn't mention total cost of ownership, over the lifetime of the item. I get your point, but I think you're stretching the definition to fit your argument.

      For the record, I'm a several generation iPhone and Macbook owner, and I'd still call Apple gear more expensive, but I don't mind, cos I can afford it.

  8. Anonymous Coward
    Childcatcher

    missing icon...

    We really need a popcorn icon asap !!!

  9. Anonymous Coward
    Trollface

    irelivent...

    the actual dollar value of a company or its market share is not a valid argument for brand superiority.... all it says is that apple customers spend more money than wintel customers...

    considering that we all know that apple customers pay a premium price for fruit flavoured icons on products does this really come as a surprise !!

    1. Anonymous Coward
      FAIL

      re: apple customers spend more money than wintel customers

      How else do you suggest we define the success of an entity that's designed to redistribute wealth?

      1. Anonymous Coward
        Unhappy

        Distribution of wealth

        > How else do you suggest we define the success

        > of an entity that's designed to redistribute wealth?

        How about by how much wealth it has redistributed then? When the only recipient of the wealth has been the company's coffers, that's accumulation, not redistribution.

        If they actually paid dividends on the massive profits and bank balance they're sitting on, then it would be a different matter.

      2. Anonymous Coward
        Childcatcher

        letters & what?

        So, If I sell 50 products for £950 each then that makes me more successful than the company that sells 950 of a comparable product for £100 each when they both cost £50 to make?

        They both have the same cash in the bank, but the one selling higher volume has to be the bigger company with a bigger market share?

        1. Mark 65
          Headmaster

          Re:letters & what

          "when they both cost £50 to make"

          If you sell 50 products for £950 you made 50*(950-50) = £45,000

          If you sell 950 comparable products for £100 each you made 950*(100-50) = £47,500

          The volume seller therefore made more money.

  10. Anonymous Coward
    Anonymous Coward

    Wintel monopoly untouched

    MS and Intel are centred around an absolute stranglehold of the market, held by Windows and Office. Nothing touches or threatens that hold - it has remained almost constant for nearly 2 decades. Even OpenOffice (that can be obtained for free) can't make a dent in Office. MS could keep tweaking and releasing the same products for decades without breaking a sweat.

    The reason is simple - most people have a natural tendency to follow the herd (i.e. what is perceived to be the predominant group) and aren't inclined to step outside their comfort zone. I have to laugh when the people in the 95% group using Windows scoff at the 5% using Macs as 'sheep'. Most will change only if the alternative is 100% compatible with what they have, and substantially looks and feels the same. Apple finally realised that was impossible and gave up competing with Wintel - it targets a certain segment of the market and gave up caring about the rest.

    It has been a vital strategy shift - Apple would have gone under if they had continued to go head-to-head with Wintel. Linux and OpenOffice carry on that struggle, but it's clearly a doomed effort. Ironically, Wintel's greatest enemy is itself. If they try to ape Apple's strategy, the changes may become so great that users find the new offerings just as scary as shifting to another platform. I can't help wondering if the desperation that is written all over the 'Windows 8' proposals will do exactly that.

    1. SuccessCase

      True to an extent

      I for one always argued office was hugely undervalued. When mac fans used to go on about the superiority of the Mac OS (and i am now a user of OSX myself) i used to point out how, though Windows provided a vital foundational layer, the greatest stand out successful product wasn't Windows but Office. For years it wasn't just more powerful, but offered by far the most innovative user experience (MS for example, really made autocorrect work in a way Mac software still struggles to match).

      But they are being outflanked. I think the most important trend has been away from long document production. Now business is, far more than before, conducted with small bites of information sent by email and instant messaging. There are far fewer long documents in day to day business transactions (at least it seems that way to me). I used to worry about office compatibilty far more than I do today. It just seems to me I am getting fewer and fewer documents with sophisticated formatting that require office. I'm being somewhat facetious saying this but sometimes it does seem like the only thing keeping MS ahead with office is pivot table capabilities of Excel. In the networked world the iPad really isn't so far off being a viable business device for many (though, of course, by no means all) classes of office work.

    2. Shawn80

      Microsoft force people to use their stuff

      Gamers have to use Windows. People forget that the reason for this is that Microsoft abandoned GL and OpenGL and used a closed system DirectX. This has always been MS tactic. Apple is a lot more open since they use industrial standers like HTML5, OpenGL, H264, Darwin open source kernel and so on.

      MS makes their most profits from Office. The problem here is that large companies have to pay for stuff from Microsoft that they don't want. Large companies can't count every single licence for Windows/Office and so on, so they use a Select agreement with Microsoft. Lets say your company want 10K Windows licenses. 5K Office licenses.

      No. You cant do that. Select force you to buy licenses to Windows/Office/exchange/server and all other crap.

      The point being: Companies that have windows license are often forced to get Office license. Ericsson used Star Office (later morphed into Open Office), when Ericsson signed a Select agreement in late 1990 so where they forced to dump StarOffice/Netscape and so on. That is how MS compete.

      Today you can get an Ipad + Iworks for the same price as Office. Let's hope this open some companies eyes.

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